White Swan is now a Proud Supporter of Nature Canada

Nature Canada has chosen to partner with White Swan in recognition of the steps it has taken to adopt environmentally friendly manufacturing practices, and to encourage other industry leaders to adopt greener ways of operating.

Nature Canada recommends that consumers consider the following things when shopping for paper products:

• Are all elements of the product including core, cartons and packaging recyclable?
  
  
• Is the product manufactured using environmentally sustainable forest management practices?
  
  
• Have efforts been made to reduce over-packaging?
  
  
• Does the Bathroom Tissue product break down easily for low-flow toilet systems and septic tanks?
  
  
• Does the product use environmentally safe inks?
  
  
• Has the manufacturer sought independent, third party certification?

The following White Swan products, bearing Nature Canada’s logo, meet these environmentally friendly criteria: White Swan Napkins, Bathroom Tissue, Paper Towel and Facial Tissue products.

You can find these products on retail, grocery and drug store shelves nationally.

Where Does White Swan's Pulp Come From?

None of White Swan's pulp comes from ancient boreal forests.

White Swan products manufactured in their Eastern Mills use 100% recycled fibre, of which 80% comes from post-consumer material. Approximately 80% of their entire White Swan volume is manufactured in these Eastern Mills.

Poly that is used for White Swan Bathroom Tissue, Paper Towels and Napkins, is Recyclable, where community programs exist and contains a minimum of 10% Post Industrial Material.

White Swan has received EcoLogo certification for all facial tissue, bathroom tissue, napkins and paper towels manufactured in their Eastern Mills. The EcoLogo program is a stringent, multi-attribute system which certifies the product as being Environmentally Friendly.

The balance (20%) of White Swan products are manufactured in their Western Mills, which uses a combination of Groundwood pulp (about 50%) and Chemical pulp (50%).

Groundwood pulp is produced from supervised, renewable tree farms using sustainable forestry management techniques. The chemical pulp for White Swan does not come from the Boreal Forest. It comes from preferred vendors who follow sustainable forestry practices.

About White Swan

White Swan is a proud supporter of Nature Canada. In existence for over 75 years, White Swan is a well-known Canadian paper tissue brand competing in napkins, bathroom tissue, paper towels and facial tissue categories.

White Swan has launched a new Web site that explains how it cares for the environment at www.whiteswan.ca. You can learn more about White Swan's efforts to reduce the impact on the environment, and its new environmentally friendly product line.